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Handful High Five Favorite F Words: Fashion, Function, Feel, Fun and FIGHT

Updated: Oct 26, 2022

Dear IFD Readers,

Today I am sharing a message from the Founder of Handful- a Portland-based bra company that we have had the privilege to work with. We adore their bras and their team so passing along this special message and discount opportunity during the month of October; Breast Cancer Awareness Month.

"The hustle and heart that have defined Handful for the last 15 years are still going strong, but the ground beneath us is shifting. We find ourselves today with too much inventory, most of it arriving late due to supply chain issues. These are finally working themselves out only to collide into more new products that actually arrived on time.

I am writing to you b/c we need your help to spread the word about Handful. We are working hard to keep the lights on over here and to be able to continue to support you all with the products you know and love. We are headed into an already heavy discounting season and have made the decision to cut it loose early by offering the highest discount we have ever offered.

Our request is that you use this 40% off discount [CODE: GETIT40] to stock up, cross some names off your holiday lists, and SHARE THIS MESSAGE AND DISCOUNT CODE WIDELY with all the friends and family you think are Handfuls. All items located HERE are included in this discount deal. It includes full-priced seasonal items we love that aren’t on sale yet as well as sale items you can get at WTF really???? pricing!

We want to continue to be the little engine that could, the sports bra company that started with the dream that there had to be something better, more versatile, a bra that supports you all day, every way from wake up to wind down and all stops in between. And even if you think you have plenty of top-quality Handfuls, remember, bras, much like running shoes, should be replaced regularly." Jennifer Ferguson

Thank you for continuing to support us so we can continue to support you. All sales are final & exclude any items not found on this page:

SALE ends at 12:00 am on October 31st. Not available with any other offer or promotion.


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Hey there, lovely fashion friends! My name is Britta Cabanos, and I'm thrilled to have you here! 


I'm a 25+ year fashion industry design professional, and I'm passionate about supporting conscious designers, ethical makers, and sustainability. I believe that fashion can be a powerful force for good, and I'm committed to helping aspiring fashion industry pros make their mark in this exciting and ever-changing field. 


If you share my passion for conscious fashion and sustainability,  then you're in the right place. I offer industry insights, mentorship, connections, and resources to help you achieve your goals and make a positive impact in the world. Let's connect and explore the possibilities together - are you ready to join me on this exciting journey?

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"Conscious design is a philosophy used at the Peterman Design Firm. We use it to create brands and products that restore and sustain our planet. The Peterman Method for conscious design is the culmination of Ian’s 15+ years working in product development and Jessica’s 20 years in working as a healer and studying regenerative technologies and tools for both people and our planet. Together, we’ve written this book to lay out a culmination of our combined experiences. Our goal is to help other people start looking at the world, and design, in a more conscious way."

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