Showcase Your Collection at New York Fashion Week
We're offering emerging and independent designers the opportunity to be part of New York Fashion Week season through a range of participation options — from full runway showcases to remote presentation packages. Whether you're based in New York or anywhere else in the world, there's a path designed to fit your goals, your timeline, and your budget.
Some opportunities require you to be present in person; others let your collection be showcased on your behalf, with professional models, styling, and photography — no travel required.
Apply to tell us about your collection and let us match you with the option that's the best fit.
Inside Fashion Design
For independent designers, fashion professionals, and creative entrepreneurs who believe that how you build matters as much as what you build.
SEARCH RESULTS
Search this site
436 results found with an empty search
- What are Your Top 10 Core Values? Do You Know?
Let's start here! ifd is going on a Conscious Fashion Design journey; but before we begin, I am personally refining my core values so that I can apply them to both my life and my business. I invite you to do the same! I believe defining your Core Values is a key element that will bring lasting success. Consider this the very first step of your Conscious Fashion Design (and personal development) journey. Phase 1 begins with Design Origins, which doesn't happen without some "Observation". Before any design or development starts, we need to have a solid foundation of Values, Mission & Purpose, which requires observations of both ourselves, our business & the market.....so let's begin! Discovering your core values can be a powerful personal growth and development tool. Core values are the guiding principles that define your character, beliefs, and priorities, and they can help you make important decisions and navigate life's challenges with clarity and purpose. However, identifying your core values can be challenging, requiring self-reflection, introspection, and honest self-assessment. Follow the suggestions below to find yours. Here's a list of steps to help define your values: (for a Big Core Values Word List- see below for a free PDF print out) Start by brainstorming a list of values that are important to you. Think about the qualities and characteristics you admire in others and try to identify what values they represent. Narrow your list to the top 10 values that resonate with you the most. You may need to do some reflection and prioritization to determine which values are most important to you. For each value, write a brief description of what it means to you and why it is important. Be specific and use examples to help clarify your thinking. Consider how your values relate to different areas of your life, such as your relationships, work, hobbies, and personal development. Are there certain values that are more relevant or important in certain areas? Look for patterns or themes among your values. Are there any values that seem particularly connected or related to each other? Are there any values that conflict with each other? Reflect on whether your current actions and decisions align with your values. If there are areas where your actions don't align with your values, consider what changes you could make to bring them into alignment. Revise your list of values as needed over time. As you gain new experiences and perspectives, your values may shift or evolve. Regularly revisiting and reflecting on your values can help you stay aligned with what matters most. *Now apply these values to your business; they should align! Strong core values are the glue that holds together a business and allow it to thrive in day-to-day circumstances and stay true to its unique mission. They lie at the heart of its business model and affect every area of its operation. It's no exaggeration to say that they can be the key to whether the business succeeds or fails. So how do I apply these to my profession and business? Dig deeper and learn how to apply these methods to achieve make your values come to life in your personal & professional life. Our workbook; From Values to Profit; Define your Core Principles for Lasting Success & Action Guide, will get you there. Every business needs to identify its core values and ensure they're reflected in every aspect of its operation. Doing this offers a wide range of benefits that includes better branding, improved customer service, and a business that’s run more effectively. In this workbook, you will discover: Module 1 - The What & Why of Core Business Values Module 2 - What Do Core Values Look Like? Module 3 - Identify Your Personal Values Module 4 - Identify the Values That Will Drive Your Business Module 5 – Put Your Core Business Values Into Action This workbook will explore the steps you can take to uncover your core values, from examining your life experiences and priorities to identifying your strengths and passions. By following these steps, you can better understand who you are, what you stand for, and what matters most to you personally & professionally, empowering you to live a more fulfilling and purpose-driven life. To help you get started, download this free BIG list of Values: We hope you found this helpful and invigorating! Even if you know your core values, have you thought about how to align them with your business? Just like goals, you will live through them more successfully by writing them down and keeping them visible for daily reminders! Learn more about the workbook and our community at: www.insider.insidefashiondesign.com, where fashion industry members gain access to industry resources, community, and learning opportunities so that we can grow together. Have a feature you would like to recommend RECOMMEND A FEATURE STORY Want to be a featured maker or brand? SEND AN INQUIRY HERE Curious about advertising with us? SUBMIT AN INQUIRY HERE Want to learn about our annual Ethical Fashion Festival and how you can get involved? EFF INQUIRES
- Thebe Magugu: Redefining African Fashion on the Global Stage
Thebe Magugu is the 2023 Franca Sozzani Award recipient and was honored at the 11th Annual First Ladies Luncheon, The Franca Sozzani Award recognizes the social commitment and artistic achievement of individuals in the creative industries. Created in honor of Franca Sozzani, editor-in-chief of Italian Vogue, who passed away in 2016, To read more, visit here Fashion 4 Development's 11th annual Sustainble Banquet and Ladies Luncheon took place this past September, during the United Nations General Assembly Week, and Thebe Magugu on his first trip to the US was honored by Fashion 4 Development in their New York City event. "I am so honored to be given the Franca Sozzani Award for my work in cultural preservation through fashion by Fashion4Development during the United Nations General Assembly Week here in New York. I am humbled to have been given the award by my longest supporter and dear friend Sara Maino (@saramaino_). I grew up the township and my only access to the global fashion industry was through FTV and satellite television, but from such a young age (and I think this speaks to the industry back then), I always felt like fashion and its machine always pushed the message that you must either be from New York, London, Milan or Paris to make it as a fashion designer, and when you are an impressionable 11 year old, you internalise this message. Due to our circumstances, I couldn’t unfortunately study abroad but this in hindsight was a blessing in disguise because being close to all the visual cues and references, and languages and texts that I grew up with made my privy to such beautiful inspiration. When I started the brand in 2016, its mission was to act like an encyclopedia or a reference book of key ideas, people, cultures, that run the risk of being forgotten in the country and continent. And I am a firm advocate in transcribing culture for a modern generation, otherwise those histories and ideals will meet a dead-end. I think that’s what makes fashion so incredibly intelligent and a communication tool , it can inspire, it can inform, it can educate, and it can transform. I think Franca understood this all too well, the power of fashion to shift minds and recalibrate beauty standards. Thank you again to F4D, Evie Evangelou, Sara Maino - and all of you for your support and love." Thebe Magugu on IG "When it comes to fashion design from South Africa, Thebe Magugu is one of its top rising stars. The 30-year-old designer, based in Johannesburg, made history as the first South African designer to ever win the prestigious LVMH Young Fashion Designer Prize in 2019. Thebe Magugu: Redefining African Fashion on the Global Stage Particular designers stand out in the ever-evolving fashion landscape for their unique vision, innovation, and cultural resonance. Among them is Thebe Magugu, a trailblazer in the fashion industry whose work has garnered international acclaim for its fusion of contemporary design with African heritage and storytelling. Born and raised in Kimberley, South Africa, Magugu's journey into the fashion world began with a deep-rooted passion for design. He pursued formal education in fashion at the London International School of Fashion (LISOF) in Johannesburg, where he honed his skills and nurtured a distinct design aesthetic. Magugu is committed to infusing his designs with narratives that explore societal issues, history, and the multifaceted nature of South African culture. His collections serve as a canvas for storytelling, tackling themes ranging from gender roles to politics while celebrating the richness and diversity of African heritage. The attention to detail, impeccable tailoring, and bold use of colors and patterns in Magugu's designs demonstrate his talent for craftsmanship and creativity. His collections often bridge modernity and tradition, blending contemporary fashion with elements deeply rooted in African culture. In 2019, Magugu became the first African designer to clinch the prestigious LVMH Prize for Young Fashion Designers and in that moment he catapulted his brand onto the global stage. This accolade recognized his talent and signaled a shift in the industry, spotlighting the richness and innovation present within African fashion. The recognition afforded by the LVMH Prize opened doors for Magugu, allowing his brand to reach wider international audiences. It amplifies the representation of African fashion on a global scale, challenging stereotypes, and showcasing the diversity and sophistication of the continent's design landscape. Magugu's impact extends beyond his exquisite creations; he inspires emerging designers, emphasizing the importance of storytelling, cultural authenticity, and pushing boundaries within the fashion industry. As fashion professionals, observing Thebe Magugu's journey and design philosophy offers valuable insights into embracing cultural narratives, fostering innovation, and promoting diversity within our work. His success demonstrates the significance of acknowledging and celebrating the richness of diverse cultural influences in shaping the future of fashion. From The Business Of Fashion: Thebe Magugu Wants to Build an International Brand Without Forgetting the Customers at Home The South African designer is stepping back from the global stage by prioritizing his local market, investing in DTC, and working with new stockists across Africa. Read here on Business of Fashion What I love about Thebe's designs is his homage to his roots. When brands connect to their culture and tradition, they provide a purpose for the brand and give meaning to each design, telling a story rich in heritage and creativity. The MOTHER AND CHILD" HERITAGE DRESS 9 Mother and Child dresses were released, with images of subjects carrying a multitude of objects on their heads. "Much like my own family, who swung between South Africa and The Kingdom of Lesotho. Seeing the women in my family have to carry children on their backs and necessities on their heads always reminded me of (incredibly chic) Afro totem poles; a showcase of utter strength both physical and symbolic and I wanted to pay homage to this memory. This has been photographed by fine art photographer Tatenda Chidora and art director Chloe Andrea Welgemoed." Thebe Magugu Thebe Magugu Celebrates Motherhood With Special Dresses Inspired By 9 Cultures Of South Africa Read More here on Vogue Thebe Magugu's contributions to the fashion world transcend aesthetics; they represent a cultural dialogue, a celebration of heritage, and a redefinition of the global fashion landscape, making him a visionary force in the industry. We can't wait to watch Thebe's career and future collections!
- Life as a Freelance Fashion Photographer: with Oliver Archer
Greetings! In this post, we chat with New York-based photographer Oliver Archer. We had the pleasure of working with Oliver at this past fall Fashion 4 Development event in New York. The event took place in NYC and included their annual Sustainable Goals Banquent and 11th annual Ladies Luncheon. Oliver was the photographer on site and he caputerd the event beautifully! ifd wanted to learn more about his journey and his work so we sat down for a chat! Read on to also find links to oppoturnities to learn more about the business of fashion photography and some resources to develope your skills. F4D Sustainable Goals Banquet and Ladies Luncheon ifd: How did you get started in fashion photography? OA: I'm a former engineer turned photographer. No "formal" training; my first job in high school I worked for a photography studio that just gave me a camera and said go take pictures. On weekends during my biotech days, I attended film school and got to shoot behind-the-scenes Bollywood films and red-carpet events. Shortly after, I bought a "professional" camera, watched thousands of YouTube videos, and attended online classes and workshops. ifd: What is it you love about photography? What I love about photography is that you can create beauty, connection and tell a story with just a click. ifd: What are some of the biggest challenges in being a photographer? OA: Photography is only sometimes about having a camera in your hand. It's 80% business and 20% creating images. Some pros are that you have "certain" freedom from creativity to time management. Some cons are that you will be working longer than a regular 9-5 job. ifd: What is it like working for yourself? OA: It can sometimes look glamorous, but it's not just about taking pictures. It's about networking, marketing, and running a business. As a professional photographer, you must build genuine relationships with clients, book gigs, and deliver high-quality work on time and budget. ifd: What advice can you give to others wanting to get into photography? OA: My advice is don't do it! I'm half joking; it's not for the faint of heart. If you "must" do it, get your 10,000 hours and images done, then look back at your work and decide your next steps. Image from Bazaar.com: See Peter Lindbergh's work ifd: Do you have a favorite photographer that inspired you? OA: Everyone will say Annie Leibovitz; I would like to add Peter Lindbergh and cinematographer Roger Deakins. ifd: Do you have favorite topics to shoot? OA: Favorites are hard to choose from; it would be fashion stories and editorials covering fashion week. ifd: What is the most exciting experience you have had? OA: It would be my first NYFW; I signed up for what I thought was a "random" Eventbrite event with Fashion Mingle, not knowing it would be at Covergirl and shooting my first runway. ifd: What are your goals for the future of your work/business? OA: I don't want to give spoilers, but I do believe in the quote, "Move in silence. Never let them know your next move." ifd: Do you have favorite tools to use, such as Photoshop, or editing applications that you would recommend to other photographers? OA: My current favorite workflow is Capture One and Photoshop. Learn- Fashion Business Survival Guide: How To Protect Your Photography With Copyright Law. "Give a listen as Fashion Mingle speaks with law expert Shirin Movahed and photographer, Oliver Archer, who will teach us how to protect our photography and our brand from online theft and licensing violations. Meet the Expert: Oliver Archer: is a professional fashion and portrait photographer located in New York City. Oliver has been published in ADWEEK, MALVIE Magazine, and PUMP Magazine, as well as shooting New York Fashion Week for Fashion Mingle and behind-the-scenes for Bollywood movies. Oliver also provides video services, shooting videos for local commercials." fashionmingle.com Learn- Mingle Mastermind: How to Work with a Fashion Photographer and Get the Content You Need "Welcome to another Mingle Mastermind Session! This week’s topic was “How to Work with a Fashion Photographer and Get the Content You Need” You will learn how to find the right photographer for your project, how editorial shoots and look book shoots can help sell your products, how to communicate your project requirements to your photographer, how to have a safe photo shoot during Covid-19 and the top tips for a successful photo shoot day Learn more at https://fashionmingle.com/mastermind. You can learn more about the all the panelists by visiting their websites below!" ifd: Any other words of wisdom to share? OA: "Photography is simultaneously unpredictable, competitive, expensive, and rewarding, so constantly bring value, adapt, and enjoy the journey!" What people are saying about Oliver: “What can I say about Oliver Archer?! One of the best photographers I’ve meet. Clean, professional, and handles his business correctly! You won’t find many like him! He’s Definitely top on my list! Oliver, Thanks for being a CONSISTENT individual. — Justin Haynes of JUS10H, International Designer “My experience with Oliver was nothing short of amazing. Oliver makes you feel very comfortable throughout the whole shoot, whether it’s your first photoshoot or your hundredth, you feel right at home in front of the camera. Not only were his photos phenomenal and I still get complimented on them today because of the elite composition, he is very polite and respectful with what posing/concepts you have in mind. He is a master with posing and adjusting to the location given, and he is incredible with his editing skills. 10/10 would recommend!!” — Paris Beal, Miss Lakeway Teen USA, Teen Universe Southern States Looking to learn more? Here are a few resources we found that you can check out: The Best Fashion Photographers to Follow on The Photographer.com 7 Important Tips for Aspriting Fashion Photographers, from fashionsizzle.com Olivia Bossert online Fashion Photographer Courses "Take one of my online courses or masterclasses, and learn the in’s and out’s of the business of fashion photography. Whether you want to learn how to finally get booked by your first real client, or you want to take your pitching strategy to the next level, there’s something for you here." Olivia Bossert. Thanks for chatting with us today Oliver! To reach Oliver, visit https://www.oliverarcher.com Have you joined our community yet? It's a great place to network, reach out to industry professionals, and learn something new. Join IFD Connect here! We love hearing from our readers; Have a feature you would like to recommend? RECOMMEND A FEATURE STORY Want to be a featured maker or brand? SEND AN INQUIRY Curious about advertising with us? SUBMIT AN INQUIRY HERE Thank you for reading today! Did you enjoy this article? Please share! Follow us at: Instagram Facebook Linkedin
- A Conscious Holiday Gift Guide: Thoughtful & Purposeful Picks for Everyone
Welcome! Step into our collection of curated fashion brands where style meets conscience, & fashion embraces responsibility. This season, we tasked ourselves to create a carefully curated collection of cutting-edge and sustainable fashion brands tailored for everyone on your list. Rather than merely following trends, we researched ethical brands and handpicked them based on their design ethos & principles without compromising style. The result? A Conscious Holiday Gift Guide filled with thoughtful Picks for Every Special Someone, featuring ethical & conscious ideas for whoever you're shopping for this year, whether it's your niece, boss, friend, sister, or girlfriend – we've got you covered with the ultimate list of fashion-forward and thoughtful gift ideas. We know there are gift guides galore and a big push for consumption, so we appreciate you making conscious choices, considering our recommended brands, buying purposefully & knowing that you are supporting designers and artisans making fashion for good. Table of Contents: Category Gift Ideas for Every Personality. Scroll our list or jump to a category below. Category 1: Ethical Elegance: For the Modern Working Professional Von Holzhausen: High Tech Accessories: 25% off Once A Year Site Wide Sale Marcella: Modern, Edgy Styles: Black Friday Sale Bhava Studio: Fashionable Vegan Shoes Category 2: Sentimental Style: Thoughtful Gifts with a Personalized Touch Capsul Jewelry: Customized Pieces: 50% Off Customed Handwriting Jewelry Black Friday Sale Coral Bloom: Artisan Journals and Home Goods Category 3: Eco-Explorer: Earth-Friendly Essentials Baabuk: Merino Wool Shoes, Slippers and Accessories: 10% Off First Time Shoppers The Sept: Natural pieces in earth-friendly hues Category 4: Minimalist: Simple, Versatile, Natural Koryphae: High Vibrational clothing made on hand looms: Once A Year Sale 25% Off Linen & Denim Francis Stories: high-end, luxurious knitwear that is meant to last a lifetime. Category 5: Health Conscious: Sustainable Innerwear Subset: Organic Cotton Innerwear: 25%-50% Off Black Friday Deals Nuttch: Innovative Eco-Rib bodywear: 30% Off Site-Wide Sale + 10% Give Back Category 6: On The Go: Versatile Essentials for Travelers ADAY: Ridiculously Versatile Essentials Koraru Swimwear: Sustainable Swimwear built on circularity Category 7: Conscious Comfort; Snuggle up in Comfy Stylishness Mumshandmade: Made-to-order, hand knits from Greece YesAnd: Eco-Fashion Lifestyle pieces: Free shipping on orders $60+ Category 8: The Home Body; For Those Who Love the Comfort of Home Maison Bohiti: Hand-poured soy candles Tales By Solid: Social Enterprise artisan home goods: Green Friday; 15% Site Wide Category 9: Creative Adventurist: For those who like to try new things, be in the know of the latest cool ethical products AllTrue Subscription Gift Boxes featuring artists in residence Blick Art Supplies for supporting your aspiring designer & creative: Cyber Deals while Supplies Last Category 10: Ethical Fashionista Gift Card; The Perfect Choice for Everyone Category 1: Ethical Elegance: For the Modern Working Professional Von Holzhausen: High Tech Accessories "Plant power, recycled fibers, materials that reintegrate with nature, and making leather extinct is all we talk or think about daily. We believe in the power of plants—and in transforming discarded materials into remarkable ones. We believe we can live sustainably on Earth, in relationship with Earth. We call this approach Material Innovation, and we’re glad to have you with us on this journey." Vonholzhausen About: Von Holzhausen reimagines high-end goods through a lens of sustainability. As an example, the Technik-Leather Tote demonstrates its commitment to cutting-edge design and material innovation. It's perfect for those who enjoy fashion trends while reflecting an interest in earth-friendly production. Fashion can be both stylish and sustainable, and Von Holzhausen is a label that fashionably accessorizes and promotes alternatives for a sustainable wardrobe. Explore their collection, including the Technik-Leather Tote, priced in the $300 range, that brings together chic design and ethical responsibility at Von Holzhausen. Top Pick Best Seller: Technik-Leather Tote For many convincing reasons, Von Holzhausen's Technik-Leather Tote ranks as their best-selling masterpiece. Beyond its elegant appearance, this tote reflects a dedication to sustainable luxury and innovation. Marcella NYC: Modern, Edgy Styles "Minimalist with an Edge. Essentials. Ethical. Sustainable. Socially Impactful." About: Marcella NYC embodies timeless elegance with ethical practices, offering a sustainable alternative to fast fashion. The brand's "Minimalism with an Edge" design philosophy focuses on utilitarian urban living, advocating buying fewer, high-quality pieces. Siyana Huszar, the Creative Director, initiated the brand to make stylish yet affordable fashion accessible to women worldwide. Co-founder Andy Huszar emphasizes the four pillars of democratizing design, social impact, ethical production, and sustainability. Marcella addresses the fashion industry's waste problem through a "Just-In-Time" production process, eco-friendly materials, a timeless aesthetic, and ensuring sustainable wages and benefits for production teams, contributing to a healthier planet. "The seasons may change but your favorite silhouette that flatters all shapes doesn't need to. We've now interpreted our beloved Clara Dress for colder temps! The combination makes for an ultra-comfortable, all-day-wear dress with endless styling options (one suggestion: try her with the Ophelia Belt)." Marcellanyc.com Top Gift Pick: Fillmore Dress Marcella NYC's best-selling Fillmore Dress, priced at $108.80, embodies timeless elegance with sustainability and a great price. An interpretation of the beloved Clara Dress for colder weather, it features a lightweight European French terry top with long sleeves, a mock neck, and a back zipper. The airy skirt, made from 100% European poplin cotton, ensures all-day comfort and style, with pockets for added functionality. The Fillmore Dress's classic silhouette offers endless styling possibilities, perfecting eco-friendly & fashion for those who appreciate style and comfort. (We also love the holiday metallic collection below!) Marcellas Metallic Collection Bhava Studio; Vegan Shoes "Time-Honored Artisan Vegan Footwear". Bhavastudio.com About: Bhava Studio is built upon the value of ethical fashion, specializing in stylish vegan footwear. As an animal-free company, Bhava prioritizes cruelty-free and sustainable practices. Going beyond leather alternatives, their conscious design approach considers the environment, working conditions, and the well-being of their partners. Rejecting the leather industry's impact on animals and the planet, Bhava meticulously sources materials like organic cotton, hand-painted embossed cork, and premium recycled microfibers. The brand's commitment extends globally, with its creative director traveling across Europe and India to develop signature fabrications, ensuring beauty, durability, and innovation without animal-derived elements. "A wardrobe essential, the ANIKA Chelsea boot effortlessly combines style and comfort. Crafted from premium Italian vegan leather, this timeless boot is designed for all-day wear, any season of the year. The elastic gore side panels allow you to slip them on and off with ease, while the stacked heel adds a touch of lift." Bhava Studio Top Gift Pick: Anika Classic Chelsea Boot Bhava Studio's Anika Classic Chelsea Boot is a wardrobe essential, that blends style and comfort. Crafted from premium Italian vegan leather, it provides a timeless design suitable for year-round wear. The elastic gore side panels ensure easy on-and-off, while the stacked heel elevates the look. Priced at $275.00, this boot features a comfortable cork-padded interior, interior zipper, and a lightweight, all-weather rubber outsole for a perfect blend of fashion and sustainability. Check out their entire collection of Booties as there is a style for taste and need. Category 2: Sentimental Style: Thoughtful Gifts with a Personalized Touch Capsul Jewelry "PREMIUM CUSTOM JEWELRY, MADE UNIQUELY FOR YOU IN LA. Using the latest 3D-printing technology, each piece is uniquely designed, casted, and customized with your own handwriting, the sound wave of a voice, or a special name, date, or place. We aim to deliver the highest quality custom jewelry at an accessible price. Every piece of jewelry is made by our artisans with love in Los Angeles, adhering to the highest environmental standards." Capsuljewelry.com About: Capsul Jewelry, based in LA, is premium custom jewelry, blending innovative 3D printing technology with heartfelt personalization. Uniquely designed, cast, and customized with handwriting, sound waves, or unique details, each piece is crafted with love and adheres to the highest environmental standards. Beyond creating jewelry, Capsul captures memories, celebrating life's joyous moments through modern, timeless pieces. Founded by an entrepreneur and mom, the brand arose from a desire to encapsulate cherished memories responsibly while avoiding toxic manufacturing. Capsul's mission is to deliver socially responsible and eco-friendly premium custom jewelry, creating joyful keepsakes for years to come. Top Gift Pick: Custom Handwriting Necklace Capsul Jewelry's Best Seller, the Custom Handwriting Necklace, turns cherished handwriting into a wearable keepsake. Delicately crafted in stainless steel, sterling silver, or 14K solid gold, the pendant, approximately 2 to 3 cm in length and 1 cm in height, speaks sentimentality. The 16" + 4" chain ensures a perfect fit. Priced at $220.00, Capsul offers versatility with surgical-grade stainless steel, everyday wear elegance with sterling silver, and heirloom quality in 14K solid gold, providing timeless treasures for every preference. More ideas from Capsul Jewelry Coral Bloom Lovingly Handmade in South Africa "Discover the wonders of South Africa's natural world with CoralBloom. From stunning homeware to elegant stationery, each piece is a work of art that brings the essence of nature indoors. Every painting & item is lovingly created, cut & sewn on demand by a mother & sister team. CoralBloom sources its materials locally, using eco-friendly water-based inks & energy-saving equipment." Coralbloom.com About: Coral Bloom, a family-run business in South Africa, passionately connects its audience to the country's biodiversity. They source materials locally, use eco-friendly inks, and offer pure cotton and hemp products. To minimize waste, items are made on demand, and meticulous planning reduces offcuts. The founder, Michelle, a botanist and self-taught artist, designs and creates products with her family. The company donates 5% of sales to You Start Smarter, supporting educational opportunities for deserving students. Coral Bloom celebrates South Africa's diverse fauna through nature-inspired, handmade creations. Gift Pick: Journals Coral Bloom's Orchid Pollinator Journal, priced at €29.00, offers a luxurious space for that special someone to capture discoveries and personal stories. This A5 journal features a thick cotton twill cover in an original artist print, 200 lined cream pages with rounded corners, and a ribbon page marker. Crafted with botanical artist Daleen Roodt, it merges fine art illustrations with functional elegance. We also love their home goods products, such as aprons, tea towels, and table runners. The prints are beautiful and offer a variety of colors to match that special someone's style & home. Category 3: Eco-Explorer: Earth-Friendly Essentials Baabuk: Merino Wool "Authentic to the past. Respectful to the future. Distinct designs for all seasons and situations. That's our simple formula for creating the most comfortable wool footwear." Baabuk.com About: Baabuk, a trailblazer in sustainable footwear, traces its origins to a serendipitous gift of Valenkis during a Russian Christmas. Enthralled by the warmth and comfort, the founders, Galina and Dan, embarked on a journey to modernize these traditional felted shoes. The kitchen-crafted beginnings evolved into a global venture, with Baabuk's commitment to quality and exploration leading to a factory in Nepal after a successful Kickstarter campaign. Combining Swiss design with traditional roots, Baabuk's range, including slippers, sneakers, and boots, has garnered acclaim, with B-Corp certification and an ISPO Gold Winner award highlighting its socio-economic and environmental commitment. Top Gift Pick: Sky Wooler - Blacknose SW Baabuk's Sky Wooler: Blacknose SW, part of the Blacknose Collection, showcases sneakers made with wool from the Valais Blacknose Sheep, renowned as the world's cutest sheep. Designed in Switzerland and crafted in Portugal with century-old looms, these sneakers boast quality and heritage. They offer comfort and longevity, featuring mulesing-free wool, a soft merino blend lining, a durable rubber sole, and genuine top-grain Nubuck. Priced at $169.00, these machine-washable sneakers pay homage to tradition, blending a thousand-year-old design with contemporary style. ★★★★★ "The shoes are incredibly comfortable and beautifully made. My daughter tried to claim them as her own!! Also, great customer service - responsive and generous. I will buy from them again for sure." - K.B.S. (15 June 2021) The Sept: Apparel "A slow fashion label with a love for calm and natural pieces in fresh and earthy hues. Designed in Germany. Ethically and sustainably made in Portugal." Theseptlabel.com About: As their designs are clean and timeless, all the materials are carefully selected including linen, cotton, and pure silk combined with neutral colors to help create capsule wardrobes. Made in Portugal, which is known for its traditional textile industry that values quality, craftsmanship & fair working conditions, The Sept production takes place in small socially responsible factories in Portugal. Top Pick: The Dakota Dress Priced at €90.00, The Dakota Dress in black by The Sept is a luxe ribbed cotton piece that looks effortless and combines comfort with casual elegance. With extended short sleeves and a versatile length, it's perfect for various occasions, from a girls' night out to a long flight home. Pair this with a blazer and boots for a business meeting, or wrap a printed scarf around your neck and some fun earrings for date night. Inspired by natural elements, architecture, and the 90s, The Sept, designed in Munich and ethically crafted in Portugal, focuses on slow fashion with clean, minimalist pieces in an earthy color palette, enhancing your natural beauty since 2015. Beautiful organic essentials for everyone's wardrobe Category 4: Minimalist: Simple, Versatile, Natural Koryphae "High-Vibration. Everything in this Universe is made of energy. Even fabrics. We chose our materials based on their vibrational frequency. It's better for the Universe, and better for you." Koryphae.com About: Launched in Portland, OR, in 2022 by Daniela Caine, Koryphae crafts apparel with the highest ethical and sustainability standards. The brand leverages fashion as a force for women's empowerment and global good, utilizing naturally biodegradable materials, predominantly handloom-woven for elevated frequencies. Guided by the principle of "Less is More," each garment is designed with versatility, wearability, and longevity in mind, influenced by west-coast casual and Bauhaus minimalist roots. The name "Koryphae," rooted in ancient Greek, signifies expertise and mastery, reflecting the brand's dedication to excellence. Intentional material choices prioritize natural, recycled, and organic fibers, avoiding synthetics and supporting artisan communities. Partnerships with ethical production houses like Saheli Women, and Sonica Sarna underscore Koryphae's commitment to fair wages, traditional craftsmanship, and women's empowerment. The brand caters to conscious consumers seeking high-vibrational, artisanally crafted clothing. Best Sellers: The Ada Jumpsuit Koryphae's Ada Jumpsuit, priced at $288.00, is a wardrobe essential known for its versatile charm. Crafted from artisanal hand-loomed linen by communities in Kolkata, India, and sewn by ethical makers, it effortlessly transitions from a casual cover-up to a city exploration and then transforms into an elevated party outfit. The jumpsuit features a V-neck, front pleats, deep pockets, and a tapered 7/8 leg, while the linen material boasts a low environmental impact, and comfort in various climates and is considered healthy "high vibrational" clothing. Your purchase supports indigenous craftsmanship, promoting a living wage and sustainable practices in India. Francis Stories Knitwear Made in a way that respects people & the planet About: Francis Stories is a brand of enduring elegance and conscientious craftsmanship. Their mission is simple: to curate garments that transcend seasons, crafted meticulously with the highest quality natural materials and a steadfast commitment to sustainability. Each piece is not just a garment but a narrative woven with soft, luxurious wools and distinguished by its clean, elegant design. At Francis Stories, they take pride in more than just the aesthetic appeal of our creations; their philosophy is an ethical and sustainable approach, honoring both Nature and the artisans behind each exquisite piece. For Francis Stories, sustainability isn't a buzzword—it's a guiding principle that resonates through every stage of the process, ensuring that each garment doesn't just endure but also contributes to the perpetual harmony of our ecosystem. Their dedication to timeless pieces, biodegradable materials, and ethical production is more than a commitment; it's a contribution to a fashion brand that cherishes longevity, quality, and the well-being of our planet. Francis Stories is where sustainability meets enduring elegance. Top Pick: The Anne Sand Fit & Warm V-Neck Jumper Anne is a simple, everyday piece that celebrates the simplicity of materials. The Anne jumper is crafted from a warm and lightweight knit of cashmere, superfine wool, and silk. The cashmere and superfine wool provide plenty of warmth and the silk adds an extra soft touch. Composition: 75% Superfine Wool 15% Silk 10% Cashmere Category 5: Health Conscious: Sustainable Innerwear Subset "Subset offers the integral components of a well-founded wardrobe. Combining function with ease, our essential innerwear is sustainable from the start, providing you with the primary pieces for living every day, better." Wearsubset.com About: Subset, formerly 'Knickey,' established in 2018, is a sustainable innerwear brand, emphasizing organic cotton intimates. In 2023, Subset expanded its offerings, providing essential components for a well-rounded wardrobe. The values are for sustainability utilizing environmentally responsible processes and ethical manufacturing. They prioritize low-impact fabrics, ensuring integrity and accountability backed by science and certification. With fit-first designs, the pieces marry comfort and consciousness seamlessly. Co-founders Cayla O'Connell Davis & Lauren Sagadore bring a decade of expertise in product, supply chain, and sustainability, redefining sustainable apparel. Choose a Subset for considered essentials, echoing organic principles through all life stages. Best Seller: Organic Cotton High-Rise Brief Experience unparalleled comfort with the best-selling Organic Cotton High-Rise Brief, priced at $20. This cult classic combines high-waisted support, a chic French leg, and signature organic cotton, effortlessly balancing comfort and class. Committed to organic excellence, the brand prioritizes a fit-first approach for essentials that honor your body and the planet. Organic cotton's growth, harvest, and manufacturing processes prioritize safety and environmental kindness. With Fair Trade certification, every contributor to their products receives the respect and care they deserve. Elevate your essentials with compromise-free sustainability. Check out the matching bralets and other undie options & make a combo pack to make a great gift. Not sure what style or size? Gift a gift card! Nuttch "Athleisure, Our Way. Innovative recycled fabrics that are good for the plane. Transformed into breathable, buttery soft garments that are good for all kinds of bodies." Nuttch.com About: Nuttch is committed to transparency, showcasing partner factories that share their dedication to conscious and sustainable practices. The blend of hands-on craftsmanship and modern methods is integral to delivering the promised quality. Their commitment to the environment, comfort, and beauty is evident in ethically made clothing and underwear designed with care. The brand's innovative approach involves: Repurposing nylon offcuts into new fabrics. Utilizing a 3D texture for improved fit and feel. Applying an antimicrobial and anti-odor treatment. Produced in Lombardia, Italy, a fashion hub, Nuttch ensures a sustainable journey from recycled yarn to the final garment, embodying its vision of revolutionizing fashion with sustainability. Top Gift Pick: Eco-Rib Leggings & Bra Set Elevate your wardrobe with the $35.00 Best Sellers, the EcoRibb™ Leggings, blending style and sustainability. Crafted in Italy from recycled nylon and spandex, these premium ribbed leggings offer versatility for any activity—a workout, under dresses, or a comfortable sleep. The fabric is sweat-wicking, breathable, anti-odor, and antimicrobial, ensuring confidence and style. Embrace mindful living with this curated sustainable fashion collection, perfect for those who value conscious choices. Category 6: On The Go; Versatile Essentials for Travelers Aday Aday is designed to be "ridiculously versatile" (Forbes). People wear it at home, on planes, on honeymoons, to the dog park, to office meetings, and afternoon naps. 83% of women say wearing Aday on repeat has changed the way they shop. Your wardrobe can gift you time, energy, and joy. best sellers: https://www.thisisaday.com/collections/best-sellers-1 About: Aday is a sustainable fashion brand that creates versatile essentials for a modern, active lifestyle. Their designs focus on considered, optimized functionality, allowing pieces to be worn for various activities. With a commitment to sustainability, Aday crafts garments from innovative super fabrics, often recycled, contributing to a better future for both people and the planet. The brand encourages a mindset shift from fast fashion by promoting outfit repetition, aiming to extend the lifespan of each garment. Committed to transparency, Aday undergoes B Corp certification and actively seeks ways to minimize its environmental impact, making conscious choices in material sourcing, manufacturing processes, and community support initiatives. Top Pick: Like A Boss Pullover Aday's bestseller, the Like A Boss Pullover, is a versatile and sophisticated piece designed for a boxy fit. It is priced at $165 and features a mock neck, slim arms, and curved side seams. Crafted from Recycled Scuba, an OEKO-TEX® certified fabric from 90% REPREVE® recycled plastic bottles, it boasts a plant-based finish for sweat-wicking and fast-drying properties. Koraru Swimwear "At KŌRARU, we're diving into a new era of swimwear fashion – one that's defined by purpose, innovation, and a commitment to the planet. We began with a simple belief: that fashion should be a force for good, not a source of waste. In a world overflowing with discarded potential, we saw an opportunity to craft something extraordinary. Our sustainable swimwear brand is built upon the idea that the discarded past can shape the brilliance of the future." Koraru.co About: KŌRARU, meaning 'coral' in Japanese is a brand built upon circularity and a love for the ocean. Inspired by the threatened beauty of coral ecosystems, Koraru blends a natural aesthetic with a genuine commitment to environmental care. Embracing circular fashion, the swimwear is crafted from ECONYL regenerated yarn, turning nylon waste into exquisite pieces. Rejecting fast fashion, Koraru focuses on enduring quality and timeless styling. Founder Oana Romaneiro, a Romanian model and designer, designs for sustainability, drawing from her 15 years in the industry. Koraru embodies a global spirit, celebrating a slower way of life, protecting nature, and cherishing beauty. Best Seller: Zabel Tube One-Piece Koraru's Best Seller, the Zabel Tube One-Piece, is a sophisticated and ethical choice for beach and travel enthusiasts. The Zabel swimsuit, designed meticulously, boasts a unique zig-zag strap, offering design detailed sophistication. With medium coverage and bra pad pockets, it ensures both style and comfort. Crafted from ECONYL® regenerated yarn, the fabric is ultrachlorine-resistant, UV-protective, and resistant to sun cream and oil. The Zabel Tube One-Piece combines sustainable swimwear, great fit, excellent coverage, and extra comfort. Priced at $160.00, it's a timeless investment for summer. More of our favorite Koraru Styles Category 7: Conscious Comfort; Snuggle up in Comfy Stylishness Mums Handmade "A "made to order" service. Hand-knitting, a labor of love, takes time compared to machine knitting. Our dedicated artisans typically require up to 14 business days to complete each knitted or crocheted piece. It's important to note that the shipping method duration begins after we have finished crafting and dispatched your item." mumshandmade.com About: Mumshandmade, a Thessaloniki-based family business since 2013, specializes in oversized, chunky knits, a trendy and sought-after product on Instagram. Founded by the couple Andreas and Christina, inspired by their mothers' knitting skills, the brand thrives on the comfort, warmth, and style of hefty sweaters and cardigans. Operating ethically, Mumshandmade adheres to fair trade principles, with all knits handcrafted by skilled Greek mothers. Care recommendations emphasize gentle hand washing to extend the knit's life, reflecting the brand's commitment to quality and sustainability. Since 2020, Mumshandmade has been available on Urbankissed, shipped from Greece. Best Seller: Bubble Sleeve Cardigan The Bubble Sleeve Cardigan in Pink, priced at €270.00, is the iconic "Warm Up" cardigan known worldwide. This 100% handmade piece from Greece features unique bubble sleeves and a relaxed fit, providing warmth on chilly days. Crafted on order, it's one-size, oversized, and made with a soft, non-itchy wool mix. The slow and ethical production includes made-to-order manufacturing and using natural materials. Care instructions recommend machine or hand wash, drying flat away from the sun, and avoiding hanging or squeezing. Not sure what to give and short on time? Gift a Gift Card so your special someone can custom order their favorite style and color. Yes, And About: YesAnd is a sustainable fashion brand founded by eco-fashion pioneer Marci Zaroff. The brand promotes ethical choices through organic and sustainable fibers, regenerative farming, women's empowerment, fair trade, circulatory, and traceability. Marci, a sustainability icon, coined the term "eco-fashion" in the 1990s and envisioned YesAnd as a blend of style and sustainability. Her book "(eco) Renaissance" serves as a lifestyle guide, emphasizing the importance of sustainable living. The brand's roots lie in Marci's three-decade-long collaboration with Indian farmers and mills. Best Sellers: Cecily Tie Dye Sweatshirt Dress The Cecily Tie Dye Sweatshirt Dress, priced at $65.00, offers comfort and style with its crew neck, clean body, and deconstructed raw edges. Each piece is individually hand-dyed, ensuring a unique and varied appearance. The brand prioritizes sustainability throughout the supply chain, reflecting a commitment to eco-friendly practices. Category 8: The Home Body; Cozy Gifts for Those Who Love the Comfort of Home Maison Bohiti About: Maison Bohiti creates an instant ambiance with hand-poured, scented candles inspired by contemporary architecture and nature. Founded by twin sisters Liz & Gi in London, each candle is meticulously crafted using pure soy wax, luxury fragrances, and premium cotton ribbon wicks. The candles are 100% toxic- and paraben-free, with soy wax offering eco-friendly benefits and a longer burn time than paraffin. Maison Bohiti emphasizes sustainability with biodegradable, reusable, and recyclable packaging, ensuring a conscious and elegant home decor experience. Best Sellers: Soy Wax Candles Maison Bohiti's best-selling Soy Wax Candles, priced between €7.30 and €16.6, prioritize quality and sustainability. Crafted from pure soy wax, luxury fragrances, and premium cotton ribbon wicks, these candles are 100% toxic- and paraben-free. Soy wax, a natural and renewable resource, offers a longer burn time than paraffin. The candles come in biodegradable, reusable, and recyclable packaging, aligning with Maison Bohiti's commitment to eco-friendly practices. Tales by Solid About: Tales by Solid, a Belgian-based brand on Urbankissed since 2021, is a social enterprise crafting a world-class collection of durable homeware and knitwear. Inspired by boho aesthetics, their pieces emphasize sustainability, using natural materials and traditional handcrafts. The brand empowers women in disadvantaged rural communities in Peru, India, and Kenya, fostering a supportive sisterhood through workshops that provide fair incomes and personal growth opportunities. The meticulously handmade sisal baskets by Taita women in Kenya showcase their creative freedom and use locally sourced, pesticide-free sisal, contributing to the resilience of these communities. Best Sellers: Woven Round Storage Basket - Sisal Tales by Solid offers a standout Woven Round Storage Basket in Sisal Pink, priced at €23.00. These fairtrade, handmade sisal baskets serve as versatile and unique home accessories, ideal for decluttering while maintaining the visibility of contents. Perfect for various uses, from planters to kitchen tools and office organization. The social enterprise brand produces a boho-inspired collection of homeware and knitwear, emphasizing sustainability and empowering women in disadvantaged rural communities across Peru, India, and Kenya. The workshops foster a supportive sisterhood, providing a safe personal and professional growth space. Category 9. Variety Seeker; For those who like to try new things, be in the know of the latest cool products Alltrue's Seasonal Ethical Subscription Box: Gift Pick: Seasonal Ethical Subscription Box & membership with perks About: A delightful subscription box for someone who enjoys a variety of ethical and sustainable goodies delivered seasonally. Building a better world. We’re building a membership with a heart — a place to discover brands and products that are using business as a force for good. Between our flagship seasonal boxes, socially conscious marketplaces, and in-depth content, we’re shining a light on all good things, and cultivating a community rooted in consideration, compassion, and the potential for collective change. Alltrue, formerly known as Causebox, is a subscription service offering a curated selection of ethical, sustainable, and socially conscious products in each box. Each season, we partner with a female artist as part of our Artist Residency program, to design the seasonal box or explore new creative spaces. Alltrue Gift Boxes, Supporting Artisans & Ethical Makers Blick Art Supplies "We recognize the value of giving back to the creative community. We believe that an art education benefits us all by developing the skills needed to enrich our culture." dickblick.com Explore the best gifts for the creative person in your life, for all levels of experience and options at every price point. Blick Art supports artist communities, empowering creatives around the country. About Blick Art Materials: established in 1911, Blick is a premier art supply company dedicated to empowering artists at every stage of their creative journey. They offer a comprehensive range of tools, guidance, and training for artists, educators, students, and our associates. They are a family-owned business that prioritizes exceptional service, ensuring a seamless and affordable shopping experience for quality art supplies. With a steadfast commitment to customer satisfaction, they constantly monitor prices to offer the most competitive rates in the industry. Our knowledgeable and friendly team strives for excellence and actively engages with local artists, arts organizations, and community events nationwide, embodying our passion for supporting the arts. Category 10: Ethical Fashionista; The Perfect Choice for Everyone UrbanKissed's Ethical Fashion Gift Card Top Gift Pick: Ethical Fashion Gift Card UrbanKissed offers Conscious Gift Cards, available in both digital and classic formats. The e-gift cards feature unique designs with kickass quotes, making them an excellent choice for ethical fashion enthusiasts. UrbanKissed curates sustainable fashion from various brands, providing a stylish and accessible collection. The classic gift card is delivered via email within 24 hours or through regular post in 3-5 business days, making it a perfect choice for those passionate about supporting ethical fashion brands. About: Urbankissed, established by Swiss Millennial Sophie Brunner in 2017 during her Fashion Business studies in Milan and London, pioneers a conscious online destination for slow living. It features 100+ conscious brands and emphasizes a harmonious balance between mindful consumption and delightful fashion for women valuing their values. The carefully curated range spans timeless neutrals, vibrant styles, eco-friendly shoes, natural beauty products, and more. The platform's action plan prioritizes sustainability, shipping goods directly from creators to consumers and ensuring carbon-neutral deliveries through tree planting in Madagascar. With less than 2% returns, Urbankissed's detailed product information and size guides enhance the customer experience. The Slow & Ethical Index, comprising 15 standards, empowers consumers to align their purchases with personal values, fostering a healthier planet and empowering individuals. Choosing sustainable and ethical products brings joy to your loved ones, supports small and ethical brands, and contributes to a more sustainable world. Make this holiday season memorable with thoughtful and conscious gift-giving. Make thoughtful and conscious choices by exploring our featured brands with the provided links for more details on each brand and product. Wishing you a Happy Holiday Season! Peace, Love, and Happy Conscious Creative living! This post contains affiliate links. We are careful to link to products and retailers that we research & recommend. A small commission may be earned which supports Inside Fashion Design and allows us to keep providing valuable content at no additional cost to you. Thank you for your support.
- "Fashion Diplomacy: The Human Kind Institute and Fashion 4 Development Unite for Sustainable Change
Introduction: In a remarkable convergence of fashion, diplomacy, and sustainable change, The Human Kind Institute (HKI) and Fashion 4 Development (F4D) recently orchestrated two extraordinary events during the 78th Session of the United Nations General Assembly (UNGA). The 11th Annual First Ladies Luncheon and the 3rd Annual Sustainable Goals Banquet, held in collaboration with F4D, transcended traditional fashion gatherings, bringing together global leaders, diplomats, and prominent figures from the fashion industry to celebrate Agents of Change and champion the U.N. Sustainable Development Goals. This article looks into the powerful coming together of fashion and diplomacy, highlighting the collaborative efforts of The Human Kind Institute (HKI) and Fashion 4 Development (F4D) during the 78th United Nations General Assembly. By offering a detailed look into the missions, goals, and impact of both organizations, we aim to highlight the significance of their events—the 11th Annual First Ladies Luncheon and the 3rd Annual Sustainable Goals Banquet—and illustrate how the fashion industry can be a dynamic force for positive global change. Fashion 4 Development: A Force for Change Fashion 4 Development promotes sustainable development goals through the global fashion industry and builds upon its core principles: Education, empowerment, enhancement, and Enrichment. Under Its visionary founder, Evie Evangelou's leadership has positioned F4D as a catalyst for positive change, recognizing the industry's potential to address pressing global challenges. With a background in cultural diplomacy and international relations, Evangelou founded F4D to support the United Nations Millennium Development Goals. Her expertise, highlighted through her interim role as Deputy Secretary-General for the World Federation of the United Nations, has paved the way for F4D to emerge as a powerful platform, aligning the fashion industry with critical global objectives. Evangelou's belief in the healing power of arts, creativity, and the preservation of culture underscores her commitment to bridging the gap between diplomacy and fashion. A Forbes interview highlights her dedication to creating a space where these two worlds come together for a common cause - positive social and environmental change. The Human Kind Institute: The Human Kind Institute, founded by Lola Tillyaeva, is a visionary organization at the intersection of art, technology, and sustainability. Established to empower creative minds and fuel imagination, HKI recognizes that our shared consciousness and mutual benevolence are the guiding forces toward a positive future beyond technological advancements and material outcomes. Mission and Core Philosophy: HKI's mission is deeply rooted in the belief that by bridging the gap between art and technology, spirituality, and science, they can encourage evolutions in education and sustainable lifestyle practices. The core philosophy revolves around the idea that, before anything else, our collective history, cultural heritage, and shared benevolence will pave the way for a better world. By preserving cultural heritage, HKI provides an opportunity for self-inquiry for future generations. U.N. General Assembly Week: A Fusion of Creativity and Diplomacy During the U.N. General Assembly Week, HKI and F4D joined forces to host the 3rd Sustainable Goals Banquet and the 11th Annual First Ladies Luncheon. These events attracted heads of U.N. delegations, diplomats, and fashion VIPs worldwide. They honored Agents of Change, addressing critical issues such as food security, education, and environmental preservation. The 3rd Annual Sustainable Goals Banquet: This event showcased a fusion of diplomacy, philanthropy, and fashion, epitomizing the fashion industry's pivotal role in shaping a sustainable future. Held on September 18th, 2023 in New York City, it embodied the theme "Healthier People, Healthier Planet." The evening commenced with opening remarks by Mayor Eric Adams and featured co-hosts Princess Corinna zu Sayn-Wittgenstein and F4D Founder Evie Evangelou. The event featured a "green carpet" reception, an awards ceremony, live performances by Rhythms of Brazil, and Emanne Beasha (finalist on season 14 of America's Got Talent) performing one of her signature songs. Lola Tillyaeva, the founder of HKI, announced the Human Kind Awards, honoring individuals making significant contributions to food security, education, and environmental preservation. Among the evening's Honorees included: Honorable Mayor Eric Adams, Mayor of New York City, Human Kind Institute Impact through Food Award H.E. Mr. Lazarus Chakwera, President of Malawi, Gender Champion Human Kind Award. Under-Secretary-General and Executive Director and Executive Directo of UN Women Dr. Sima Sami Bahous will present Jasmina Bojic – the Founder of UNAFF (United Nations Association Film Festival), Impact Through Film Human Kind Award. Dr. Ramon Tallaj, Founder and Chairman of SOMOS Community Care, Public Health and Community Service Human Kind Award. Ingmar Rentzhog, CEO & Founder, and President Sweta Chakraborty, WDHT, Impact Through Media Human Kind Award. Governor Mauro Mendes of Mato Grosso Brazil and Marcelo Carvalho de Andrade, Human Kind Award for Environmental Impact Thebe Magugu (2023 Franca Sozzani Award) The 11th Annual First Ladies Luncheon: On the opening day of the U.N. General Assembly on September 19th, 2023, this luncheon was a grand affair co-hosted by F4D Founder Evie Evangelou and Princess Corinna zu Sayn-Wittgenstein. The event featured a "green carpet" reception, an awards ceremony, and a fashion show showcasing "Inspirations of the Ottoman Empire" by designer Mirela Nurce of Tonni86 Couture. Runway show "Inspirations of The Ottoman Empire" by designer Mirela Nurce of Tonni86 Couture. Honoring the late Queen Elizabeth II in partnership with the Queen's Commonwealth Trust, the luncheon recognized individuals such as Philanthropist Jean Shafiroff, Designer Thebe Magugu, CEO of Hugo Boss Daniel Grieder, and President of S&P Global Market Intelligence Martina Cheung with prestigious awards. Notably, the event also premiered the "Global Runway" book, co-authored by Evangelou and Stephanie Dillon, showcasing fashion designers from 193 countries contributing to U.N. efforts. Other Special guests and exhibitions included Freddie Toye of Toye, Kenning and Spencer, Kate McGuire (British refashion designer), Stewart Parvin (Couture fashion designer), milliner Rachel Trevor Morgan, Naila Chowdhury (Director of Social Impact and Innovation at U.C. San Diego), Alina Karimamussama (young entrepreneur), and Stephanie Dillon, who presented the launch of "Global Runway" along with Evie Evangelou. Emanne Beasha (finalist on season 14 of America's Got Talent) performed one of her signature songs. Sustainable change, as exemplified by initiatives led by organizations like The Human Kind Institute (HKI) and Fashion 4 Development (F4D), holds profound benefits that extend far beyond the events of the United Nations General Assembly Week. Understanding and actively participating in sustainable practices are critical for us to comprehend, as they directly impact the collective future of our planet. Here are the key benefits of sustainable change and why we need to embrace and promote sustainability in our own lives: Environmental Preservation: Sustainable practices aim to minimize the negative impact on the environment. By adopting eco-friendly habits, we can each contribute to the conservation of natural resources, the reduction of pollution, and the protection of biodiversity. Our collective effort ensures that the beauty and vitality of the planet endure for future generations. Climate Change Mitigation: Sustainable change is crucial in mitigating climate change. By reducing carbon footprints through energy-efficient practices, responsible consumption, and support for renewable energy sources, we contribute to a healthier climate and help slow down the adverse effects of global warming. Resource Conservation: Sustainable living emphasizes responsible resource management. This includes reducing waste, recycling materials, and making mindful choices about consumption. These actions extend the lifespan of finite resources and reduce the ecological footprint, promoting a more sustainable and balanced use of the Earth's resources. Social and Economic Equity: Many sustainable initiatives, such as those championed by F4D and HKI, focus on creating a fair and just world. Supporting sustainable development goals often involves addressing social issues like poverty, inequality, and access to education. We can build a more equitable global society by advocating for and participating in sustainable practices. Health and Well-being: Sustainable living often translates to healthier lifestyles. Clean air, sustainable agriculture, and reduced exposure to harmful chemicals positively impact individual and community health. By choosing sustainable options, we support a healthier environment and contribute to the overall well-being of communities. Innovation and Technology: The pursuit of sustainability drives innovation. Supporting sustainable practices encourages the development and adoption of environmentally friendly technologies. By embracing these innovations, we contribute to the growth of a green economy and the advancement of solutions to global challenges. Long-term Economic Stability: Sustainable practices are intrinsically linked to economic stability. Embracing green technologies, responsible production, and ethical consumption can create a more resilient and sustainable economy. When we make sustainable choices, we contribute to developing a circular economy that minimizes waste and promotes long-term economic stability. Simple changes in daily habits, such as reducing single-use plastics, conserving energy, supporting ethical and sustainable brands, and advocating for responsible policies, can collectively contribute to positive global change. By actively participating in sustainability efforts, we can all become agents of change, amplifying the impact of initiatives led by organizations like HKI and F4D. The benefits of sustainable living extend beyond personal well-being, creating a ripple effect that positively influences the health of the planet and future generations. A Vision Realized Reflecting on these remarkable events, it is evident that the collective impact of fashion and diplomacy, guided by a commitment to sustainability and positive social change, has the potential to shape a better world. The Human Kind Institute and Fashion 4 Development have set the stage for a new era of collaboration, where fashion becomes a catalyst for meaningful global transformation. The missions of both organizations have come together, creating a powerful synergy that advocates for positive change worldwide. Are you a consciously minded fashion designer? Subscribe to our free Inside Fashion Design (IFD) account to gain valuable insights and inspiration to help you learn, grow and connect, for design professionals, and other inspiration for creative entrepreneurs! Thanks for reading today! Like this article? Please share! Have an event or story to share? send us a note to: design@insidefashiondesign.net. We will be happy to learn more and share!
- How To Define Your Target Market And Ideal Customer Profile: 12 Steps For Fashion Brands
Understanding your target market is a crucial part of any business, including the fashion industry. Whether you're a designer, retailer, or a marketer in the fashion sector, it's essential to know who your customers are, their needs, preferences, and behaviors. But how do you go about defining your target market and creating a comprehensive customer profile? In this post, we'll guide you through the process step by step with this Fashion Design How To: Defining your Target Market & Create your Customer Profile. Your Ideal Consumer Define Your Target Market Before you can create a customer profile, you first need to identify who your target market is. This involves gathering information on demographics, psychographics, behavior, needs and pain points, goals and aspirations, communication preferences, purchase intent, influencers and role models, competition, and feedback and surveys. Let's delve deeper into each of these aspects. Demographics Start by looking at your audience's basic demographic information such as age, gender, location, education level, and income. These factors can significantly affect their buying behavior and preferences. Desk top With books and notes Psychographics Psychographics include interests and hobbies, values and beliefs, lifestyle, and personality traits. These factors help you understand why your audience behaves the way they do and what motivates their buying decisions. Shopping Advice Behavior Understanding how your audience behaves can provide valuable insights. Look at their buying behavior (are they impulsive or cautious?), brand loyalty, online behavior (social media usage, browsing habits), and their interaction with your product or service. Needs and Pain Points Identify the problems or challenges your product or service can address. Understanding the needs and desires of your audience can help you tailor your offerings to meet their requirements. Goal Setting Notebook Goals and Aspirations What are your audience's short-term and long-term goals? What do they aspire to achieve? Knowing this can help you position your products or services in a way that aligns with their aspirations. Communication Preferences How does your target audience prefer to receive information? Do they prefer social media, email, or in-person interactions? Tailoring your communication methods can significantly improve your engagement rates. Buyer Influences- magazines Purchase Intent Are your customers likely to make impulse purchases, or do they conduct thorough research before buying? Understanding this can help you tailor your marketing and sales strategies. Influencers and Role Models Identify people or figures your target audience looks up to or is influenced by. Collaborating with these influencers can help you reach a larger audience. Feedback and Surveys Gather feedback and conduct surveys to understand your audience's preferences and needs better. This can help you improve your products, services, and marketing strategies. Competition Analyze your competitors and determine who their target audience is. This can provide valuable insights and help you differentiate your offerings. Test and Refine Continuously assess and refine your understanding of your target audience as your business evolves. This will ensure your marketing and product/service offerings continue to meet their needs and preferences. By carefully considering these aspects, you can create a comprehensive profile of your target audience, which will help you tailor your marketing and product/service offerings to meet their needs and preferences better. Grab your Design How To Workbook Here Create Your Customer Profile Once you have defined your target market, the next step is to create your customer profile. A customer profile, also known as a buyer persona, is a detailed description of your ideal customer. This includes their demographics, psychographics, behavior, needs and pain points, goals and aspirations, communication preferences, purchase intent, influencers and role models, feedback and surveys, and competition. Creating a customer profile can help you understand your customers on a deeper level, which can in turn help you tailor your products, services, and marketing strategies to meet their needs and preferences. It can also help you identify opportunities for growth and expansion. Marketing Checklist Once you have defined your target market and created your customer profile, you can use this information to guide your marketing efforts. Here are some things to consider: Segment Your Lists Send Targeted Communications Communicate With Your Sales Team Determine Your "Differentiator" Get Some Swag Create a Follow Up Funnel or Flow By following these steps, you can gain the skills you need to succeed in top fashion jobs. Here is a broken down bullet point list for handy reference- So, get started today, and take your fashion career to the next level. See the bullet list below for a quick outline recap: Demographics: Age Gender Location Education level Income Psychographics: Interests and hobbies Values and beliefs Lifestyle Personality traits Behavior: Buying behavior (impulsive, cautious, etc.) Brand loyalty Online behavior (social media usage, browsing habits) Interaction with your product or service Needs and Pain Points: Identify the problems or challenges your product or service can address Understand the needs and desires of your audience Goals and Aspirations: What are your audience's short-term and long-term goals? What do they aspire to achieve? Communication Preferences: How does your target audience prefer to receive information (e.g., social media, email, in-person, etc.)? Purchase Intent: Are they likely to make impulse purchases or conduct thorough research before buying? Influencers and Role Models: Identify people or figures your target audience looks up to or is influenced by Feedback and Surveys: Gather feedback and conduct surveys to understand your audience's preferences and needs better Competition: Analyze your competitors and determine who their target audience is Test and Refine: Continuously assess and refine your understanding of your target audience as your business evolves By carefully considering these aspects, you can create a comprehensive profile of your target audience, which will help you tailor your marketing and product/service offerings to meet their needs and preferences better. Do your Research The Most Effective Tools for Market Research in the Fashion Industry Staying ahead in the fashion industry requires more than creative design-it demands a deep understanding of consumer preferences, emerging trends, and competitive dynamics. The right market research tools empower brands to make informed decisions, minimize risks, and seize opportunities. Here’s a comprehensive guide to the most effective tools for conducting fashion market research, organized by research type and supported by industry examples. Primary Research Tools These tools help you gather original, first-hand insights directly from your target audience. Surveys & Polls Google Forms / SurveyMonkey Easily create and distribute surveys to test product concepts, pricing, and gather demographic data. These platforms are cost-effective and user-friendly, making them ideal for startups and established brands alike [1][2] . Instagram Polls Use Instagram Stories to quickly gauge follower preferences on design elements like color or style, tapping into real-time feedback from your core audience. Prelaunch.com Validate new apparel ideas by setting up landing pages to collect pre-orders and feedback, all tracked in a single dashboard-a powerful way to test market demand before production [2] . Focus Groups & Interviews User Interviews / Lookback Conduct moderated online discussions to explore deeper motivations, such as sustainability priorities or brand perceptions [3][4] . Mall Intercepts Observe and interact with shoppers in-store to understand real-world purchasing behavior-a classic method for brick-and-mortar brands [1][4] . User Testing UserTesting Analyze how customers interact with your website or prototypes, identifying pain points in the shopping journey or checkout process [4] . Virtual Shelf Testing Simulate online shopping environments to compare your product’s visibility and appeal against competitors, optimizing digital merchandising [5] . Secondary Research Tools These tools leverage existing data to analyze trends, competitors, and broader market shifts. Trend Analysis Google Trends Track rising search terms like “vegan leather” or “size-inclusive swimwear” to spot what’s gaining traction among consumers [6] . Trendalytics / Edited / StyleSage Analyze e-commerce sales data, market dynamics, and pricing strategies to anticipate what’s next in fashion [6] . WGSN / BoF Insights Access curated reports on emerging styles, consumer behavior, and industry forecasts-essential for creative and strategic planning [4][6] . Social Listening Brandwatch / Sprout Social Monitor brand sentiment, track hashtags (e.g., #SustainableFashion), and analyze online conversations to understand consumer attitudes [3][2] . Reddit Threads Dive into communities like r/ethicalfashion to discover unmet needs and candid opinions from engaged consumers. Market Reports Euromonitor / McKinsey / Vogue Business Leverage comprehensive industry reports for data-driven insights on market size, growth forecasts, and competitor strategies [4][2] . Advanced Analytics & AI Tools Harness the power of big data and artificial intelligence for deeper insights and predictive capabilities. Google Analytics Track website traffic sources, user behavior, and conversion funnels to optimize digital marketing and sales strategies [3][7] . CRM Systems Segment customers by purchase history, enabling personalized marketing and improved customer retention [3] . Adobe Sensei / IBM Watson / Heuritech / IdeaApe Use AI to predict trends, analyze social media and sales data, and automate sentiment analysis and competitive benchmarking. These platforms can process vast datasets to reveal patterns and forecast demand, helping brands stay ahead of the curve [3][8][7] . Mixed-Method Platforms For a holistic approach, some platforms blend qualitative and quantitative research. Prelaunch.com Combines surveys, A/B testing, and pre-order analytics, streamlining the validation of new designs [2] . Attest Deploys global surveys and benchmarks results against industry norms, making it easier to contextualize your findings [1] . Pro Tips for Fashion Market Research Combine Methods: Pair quantitative surveys with qualitative focus groups to validate and enrich your insights [4][5] . Leverage Free Tools: Start with Google Trends and Instagram Polls to gather quick, actionable data before investing in premium platforms [6] . Prioritize Agility: Use rapid testing tools like UserTesting to refine concepts before launch, minimizing costly missteps [4] . Scale Strategically: Startups should begin with free or low-cost tools, scaling to advanced analytics and AI platforms as budgets grow. Established brands should integrate CRM and social listening for comprehensive trend anticipation [3][7] . Summary Table: Key Tools by Research Type Research Type Example Tools/Platforms Use Case Example Surveys & Polls Google Forms, SurveyMonkey, Instagram Test new product ideas, gauge preferences Focus Groups User Interviews, Lookback, Mall Intercept Explore motivations, observe behavior User Testing UserTesting, Virtual Shelf Testing Optimize website, test shopping flows Trend Analysis Google Trends, Trendalytics, WGSN Spot rising trends, forecast demand Social Listening Brandwatch, Sprout Social, Reddit Monitor sentiment, track hashtags Market Reports Euromonitor, McKinsey, Vogue Business Analyze industry size, competitor moves Advanced Analytics Google Analytics, CRM, Adobe Sensei Segment customers, predict trends Mixed-Method Prelaunch.com , Attest Validate concepts, benchmark globally By integrating these tools into your research workflow, you’ll gain a 360-degree view of the market-empowering smarter decisions, stronger collections, and sustainable growth in the ever-evolving world of fashion [1][3][4][6][2] . Sources: https://resources.pollfish.com/market-research/how-to-conduct-fashion-market-research-like-a-pro/ https://prelaunch.com/blog/fashion-market-research https://ideaape.com/market-research/fashion https://www.tutorialspoint.com/market-research-in-fashion-meaning-and-methods https://pmc.ncbi.nlm.nih.gov/articles/PMC9380922/ https://insight7.io/best-fashion-brand-research-tools-to-stay-ahead-in-2024/ https://heuritech.com https://techpacker.com/blog/design/how-artificial-intelligence-is-revolutionizing-the-fashion-industry/ Thanks for reading today! Have other suggestions or questions? Reach out to let us know design@insidefashiondesign.net Know someone who would like this article? Please share! Subscribe to our newsletter to stay in the know and see all our featured makers, along with industry insights & inspirations!
- Advice for Fashion Design Entrepreneurs Who’ve Struggled: How To Make a Financial Comeback
Advice for Fashion Design Entrepreneurs Who’ve Struggled Financially By Derek Goodman; Derek Goodman is an entrepreneur. He’d always wanted to make his own future, and he knew growing his own business was the only way to do that. He created his site Inbizability, to offer you tips, tricks, and resources so that you realize your business ability and potential now, not later. Past financial setbacks shouldn’t keep you from pursuing your dreams of launching a creative business, especially if you’re passionate, skilled, and prepared for the long and oftentimes stressful startup process. This guide from the team at Inside Fashion Design (IFD) will tell you everything you need to know about obtaining funding for your startup and getting your creative business off the ground, regardless of the financial setbacks you’ve experienced in your personal or professional life. Let’s begin! Bounce Back Financially Whether a former business failed, you’ve previously filed for bankruptcy, or you’ve experienced another financial challenge, you’ll first need to recover from your setback. This means giving yourself some time to pay off any bills that affect your credit score, cut unnecessary spending, and find a consistent stream of income — rather than immediately starting a business after experiencing a financial setback. Legally, you can start a new business immediately after filing for bankruptcy, but qualifying for a loan may be a challenge. After you’ve completed these steps, you’ll need to explore new financing options or look for ways to start your business without borrowing money. If you launch a home-based business, for instance, you’ll save on rent and utilities, especially if you use personal equipment and convert a spare room into an office. If you know you’ll need to borrow money to cover the cost of equipment, inventory, or office space for your creative business, consider these options: Leasing business equipment or buying these items secondhand Crowdfunding your startup Borrowing money from friends and family Finding a startup accelerator Renting a coworking space if you can’t work from home Applying for a bad credit business loan Become an Expert in Your Craft As you recover from your financial setbacks and look for ways to fund your startup, it’s also important to learn as much as possible and become a master of your craft. If you’re starting a fashion design business, for instance, IFD offers courses, tips, reading recommendations, and other learning opportunities to inspire and empower design students and entrepreneurs. Other online resources for creatives include the Center for Creative Entrepreneurship (CCE), One Club for Creativity, and the Professional Association for Design (AIGA). Launch Your Creative Business Once you’re ready to launch your new business, you’ll need to complete several important steps. These include the following: Conducting market research Identifying your target audience Drafting a business plan Applying for financing, if necessary Choosing a legal entity Naming and branding your business Creating your product Since you’ve experienced financial setbacks in the past, a limited liability company (LLC) will be an excellent choice of legal entity as you get your new business up and running. LLCs are meant to protect your personal finances in the event of lawsuits or business debts, and other benefits of limited liability companies include tax advantages and management flexibility. “So, how do I start an LLC?” you may wonder. Typically, it’s best to begin the process by reviewing the LLC rules in the state where you live and checking to see if your chosen business name is available. Then, you can use an online formation service to file your Articles of Organization or Certificate of Formation, or you may file directly through your local Secretary of State’s office. As another option, an attorney can walk you through the entire business formation process for a fee. Your Dream Business Experiencing a financial setback shouldn’t keep you from launching your dream business, and it doesn’t have to if you take the time to recover financially and plan out your next business venture. By giving yourself some time to bounce back, explore new funding opportunities, and become an expert in your craft, you’ll set yourself up for success as a creative entrepreneur! Are you ready to launch your dream career as a fashion designer? Subscribe to our free Inside Fashion Design (IFD) account to find workshops and events, tips for design professionals, and other inspiration for creative entrepreneurs!
- Beyond the runway: Lagos Fashion Week is Repositioning Fashion as a Tool for Commerce and Creativity
Hello Dear Reader! I discovered Lagos Fashion Week recently and am so excited to share information about the show. Not only is this a 4-day live event, it's a rich platform of fashion, innovation, and creativity. In addition to Lagos Fashion Week repositioning fashion as a tool for commerce and creativity, it is a treasure chest full of resources, videos, and galleries available on its website, offering a delightful offering for every viewer As is often the case with my insatiable curiosity, I dove further into the world of Lagos Fashion Week, and I stumbled upon some other informative articles and a documentary by Victoria's Secret that featured an array of talented artists and designers from around the world, including Lagos Designer Bubu Ogisi. About Lagos Fashion Week: As a leading fixture on the African fashion calendar, LagosFW unites buyers, consumers, and media professionals to witness the latest collections by over 60 talented African designers. But what sets it apart is its unwavering commitment to fortify the fashion industry and reposition it as a tool for socio-economic development across the continent. Style House Files, the agency behind Lagos Fashion Week, strategically aligns its initiatives with Sustainable Development Goals (SDGs) 1, 5, 12, and 13. These goals focus on ending poverty, achieving gender equality, ensuring sustainable consumption and production, and combating climate change and its impacts. SDG Goal 1. End poverty in all its forms everywhere. SDG Goal 5. Achieve gender equality and empower all women and girls SDG Goal 12. Ensure sustainable consumption and production patterns SDG Goal 13. Take urgent actions to combat climate change and its impacts The event's impact extends far beyond the runway, thanks to the use of technology and social media. With a staggering 490 million reach, 4.2 million social interactions, 3.8 million likes, and 47,000+ web and social mentions, LagosFW reaches a global audience. It also garners international press coverage from renowned publications like Vogue UK, Vogue US, CNN, and more. Lagos Fashion Week isn't just a fashion event; it's a powerful catalyst, driving the African fashion industry forward and promoting and supporting African Designers leaving an indelible mark on the creative landscape. Featured Designer Bubu Ogisi Fresh off a collaboration with Victoria’s Secret in September, Nigerian designer Bubu Ogisi will unveil the Spring/Summer 2024 collection from her luxury womenswear label Iamisigo on Sunday during Lagos Fashion Week. This year marks an important milestone for Ogisi, who launched Iamisigo in 2013 after graduating from the Ecole Superieure des Art et Technique de la Mode in Paris, where she studied fashion business. “It’s been 10 years since I started working in fashion and showing at Lagos Fashion Week. This year it’s about fully projecting our core values… exploring those ideas or ideologies related to not only my culture but Africa as a whole,” says Ogisi. "On May 10, top lingerie brand Victoria’s Secret announced that it was reinventing its annual fashion show. The show will now be a global tour featuring a cast of 20 women creators from around the world, including Bogotá, Lagos, London, and Tokyo. These creatives will showcase a collection in the brand’s production of a feature-length documentary film, set to premiere in September." From: https://www.okayafrica.com Read the full article here About Luxury Brand IAMISIGO "Based between Lagos, Nairobi, and Accra, IAMISIGO is a womenswear brand from designer Bubu Ogisi, dedicated to preserving the ancestral textile techniques of her heritage. The designer works with small artisanal communities across the continent and shines a spotlight on their age-old techniques. The result is collections of carefully considered wearable art pieces, each captivating in their respective designs. Ogisi’s continental approach to design ensures that traditional materials and techniques are preserved while creating a new life with each collection focusing on a handful of selected techniques." From https://lagosfashionweek.ng About Lagos Fashion Week: "Lagos, the LagosFW host city is an attraction itself. A metropolitan island that’s home to 17.5 to 20 million people, features an interesting mix of people, and cultures, and is fast becoming the melting pot for creative talents and business in Africa. Participants, designers, and visitors alike can expect a diversified and interactive platform to maximize their exposure within and beyond their industry circle and open gateways for more business opportunities." From: https://lagosfashionweek.ng Lagos Fashion Week Offerings: Runway Shows and Presentations featuring new season collections from designers Fashion Focus Africa – talent discovery initiative that creates access to Fashion Focus Fund, knowledge transfer, information exchange, networking opportunities, and access to the market. Fashion Business Series to facilitate conversations with key players from the Nigerian and Pan African industries and beyond, as a useful tool for exchanging ideas, networking, and developing the fashion industry. Green Access – Talent discovery with a vision to encourage designers to create social, economic, and environmentally sustainable fashion brands Visual Makers Fellowship – Created to empower budding filmmakers and photographers with workshops and masterclasses. LagosFW Showrooms – Access to shop some of your favorite fashion brands After parties – an opportunity to experience Lagos’ nightlife and connect with some of Africa’s finest creatives in a relaxed environment. Lagos Fashion Week Website Resources: Check out Woven Threads library of educational videos here Watch Fashion Business Series Videos here To view the full schedule and Designers, visit here Thanks for reading today! Like this article? Please share! Have an event or feature idea to share? Send a note: to design@insidefashiondesign.net
- What Does it take to be a Successful Technical Design Leader in the Corporate World of Fashion?
Photos courtesy of PVH.com & Heritage Brands Nidhi Puri didn’t set out to work in design or apparel. But after a transformative summer spent working at a garment factory, she went on to attend fashion school and work for major brands like Liz Claiborne, Tommy Hilfiger, J. Macy's, Crew, Gap Inc, Macy's, and PVH ( Calvin Klein, Tommy Hilfiger & Heritage Brands). She is currently the Senior Director of Technical Design for Dress shirts and sportswear PVH Heritage Brands. Nidhi has experience on a national and global scale with teams developing physical and digital apparel (3D). She has experience in product categories across the board, from men's and women’s apparel to boy’s, swim, and intimates. Here she shares her insider insights, including how employees can stand out from the crowd in a big corporation and why you should treat every meeting like it’s your last. Van Heusen shirts IFD: Can you tell us about your career path in the world of apparel? After I completed my accounting major, I was prepared to pursue my CPA. But my life took a different turn after a summer spent working at my father’s apparel manufacturing company (now known as SS International, Gurgaon) made me realize how much I enjoyed working on garments. I decided to join NIFT [National Institute of Fashion Technology] and continued working in a factory to understand the garment creation process in depth. I loved learning about pattern making, creating embroidery artwork, putting together a collection for the buyer, and the little details that can make a garment so much more functional and desirable. Working on the floor allowed me to learn about different fabric construction, in-depth sewing of pattern pieces, and understanding of the supply chain, and taught me tips and tricks to engineer a garment most efficiently. I decided to move to New York to pursue FIT, however, I had to find a full-time job to support my living expenses and school fees. My first job was with an import house called Viva Sportswear, it was a great stepping stone to known apparel brands. FIT gave me an opportunity for a fully paid internship with Liz Claiborne. Getting an acceptance letter for the program was one of my happiest days. Liz Claiborne about 20 years back was a great name to work with. I left my job at Viva, and I still remember the CEO being supportive of my decision. I learned my biggest asset was going to be building relationships and networking. In just a few months, my former manager at Viva referred me for my first technical design job at J.Crew. Looks from Izod After working at J. Crew for two years, I wanted to pursue women’s wear to ensure I was getting exposed to both worlds. I joined Tommy Hilfiger when it was owned and run by the designer. I was on the top of the world being part of Tommy's brand. I started with the boy’s team and progressed to working on women’s wear. While working at Tommy, an offer came from Gap Inc. for a Senior Technical Designer. At Gap, traveling to Brazil, Hong Kong and other countries gave me a global perspective. My time at Gap Inc. not only helped strengthen my technical and managerial skills but also allowed me to form strong partnerships. By this time I have learned that a recipe for success in any corporate company is a combination of exceeding in your role and forming a strong network with your cross-functional teams. Looks from Izod After 7 years at Gap, I was ready for a new challenge. I accepted the role of Senior Manager at Macy's and was later promoted to director of the technical design team. My biggest focus was to elevate talent and set my brands and teams up for success. I have always believed that the success of a strong leader depends on how well their teams perform & shine. Along came an offer from my current company PVH [Calvin Klein, Tommy Hilfiger, Heritage Brands]. With a strong manufacturing background & years of experience in perfecting fits for specialty retailers to department stores. Moving into the wholesale/retail supply chain as a Senior Director of Technical Design felt like coming full circle. These past 5 years with PVH have been incredible leading US & global technical design teams for the dress-shirt division across Calvin Klein, Tommy Hilfiger & Heritage brands. This is one of the few companies where diversity in the workforce, diversity in culture as well different opinions are well embraced! Employees are encouraged to share their opinions & ideas across all levels. I am proud to be part of a company that never stops trying to do better & better. The apparel industry is going through a major shift during COVID-19, but I am certain PVH will come out on the other side as a much stronger company. ARROW is known for its classic American styling. The brand's heritage is in dress shirts and the category offerings have been expanded to include sportswear (casual apparel) and neckwear. The brand is primarily sold in the U.S. and Canada through department store customers (in stores and online). Outside North America, ARROW is licensed in approximately 80 territories and appears on a broad assortment of men's, women's, and children's apparel and apparel-related products. There are over 340 free-standing ARROW stores globally. IFD: Can you share what insights you’ve taken away from working with major brands? Working in a corporate company is like fish swimming in a well-guarded pool where there’s a great structure and equal benefits offered to all fish. For one little fish to stand out from the entire school to get noticed, you have to be innovative and deliver over and beyond results. I have been lucky enough to work in companies that have been employee-oriented, had a great work culture, are team-oriented and, of course, believe in being consumer-centric. Management style can vary from company to company and even from division to division. I have mostly accepted positions where I have felt a great connection with my hiring manager. Most companies have a philosophy that defines their goals, methods, and processes. An employee should always be looking to add value or update these methods or processes to be most current and efficient. IFD: What are some of the highlights and key takeaways from your work? I have enjoyed leading US & global teams dedicated to perfecting fits for our consumers. Have also thoroughly enjoyed leading the 3D (digital transformation) initiative for my division. I have had the opportunity to onboard & train my team as well as my vendor partners on creating 3D renderings and setting up the 3D prototype pipeline. My experience with each company taught me something different. My key takeaway from my recent leadership roles has been that for a leader to succeed, you have to believe in your team, invest in them, and make them shine. The true test of one’s leadership is how well they can function during a crisis. looks from the Izod brand IFD: What advice would you give a younger professional in the field? The most essential skill at any level is to be confident in yourself and always be willing to voice your ideas. Remember, a fish has to showcase different skills than the other fish in the pond to be noticed. You have to drive your own success and make things happen one step at a time. Keep thinking of creative ways to bring value to the company within your role. Some of the other professional skills I look for while hiring are digital experience (3D), pattern-making knowledge, PLM knowledge, and technical skills in different product categories. “Be agile, willing to learn, maintain professionalism and a positive, can-do attitude. Treat every interview and meeting as your final one and never burn bridges with your leaders or colleagues—this industry is all about networks. ” - Nidhi Puri Want to hear from Nidhi live? Check out Fashion Made’s podcast. Click on the link here: Leading Internal and External Transformation, with Nidhi Puri Thank you Nidhi for sharing your work, your personal career journey and words of wisdom!
- How do you create a Slow Fashion Movement? Our chat with Designer and Brand: Ale-O
Hello! Today's featured Ethical Fashion Festival designer is Alejandra Oyervides of Aleomoda and how she Creates a Slow Fashion Movement! I have had the pleasure of seeing her collections shown on the runway a few times now, including her latest collection; Terra-Grounded in Nature at FashioNXT. The collection was paired with headpieces from Just Joey Rose, which created a stunning combination of textures and colors. Headpieces made by Just Joey Rose Alejandro, originally from Mexico, has made her way to Portland, OR, where she has set up her shop and her home. As a designer, she focuses on slow fashion and uses all-natural materials such as linen and hemp in her garments. Her design philosophy is to create timeless pieces, often made to order. Ale says; “slow fashion becomes a movement that is crucial for the fashion industry, that leaves a lighter footprint for generations to come. As awareness increases, the planet and all its inhabitants are set to benefit from this slower and more considered approach to fashion, and Ale for sure is committed to this.” IFD: How did you end up in Portland? I am from Monterrey, Mexico, and came here to study the language, art, and fashion. Portland captures my heart with all its beautiful nature scenes, its friendly people, and how conscious people are about caring about our planet. IFD: What is your design training? I took some basic sewing classes when I was young, but I consider myself a self-thought. I started my accessories and clothing line without any formal education, ideas on how to make stuff came from my dreams, but it took so long to get the result I was aiming for, so I decided to take classes at the Portland Fashion Institute. IFD: We loved your "Two Souls" collection- What was the meaning behind it? The Two Souls Collection: “According to Greek mythology, humans were originally created with four arms, four legs and a head with two faces. Fearing their power, Zeus split them into two separate parts, condemning them to spend their lives in search of their other halves.” ― Plato, The Symposium Alejandra Oyervides has explored the duality of genderlessness to bring forth The Two Souls Collection; a collection that embraces the separated parts of our all-to-often gendered fashion industry and imbues the wearer with the power that Zeus himself feared. The designer’s approach to this collection not only makes room for the inclusion of both male and female forms but also of the four elements found in each season. With a palette of subdued colors, each of the four looks can fit seamlessly into winter, spring, summer, or fall while still dominating with layers that build their own landscapes. IFD: Could you tell us a bit about your accessories? They are a big part of your work: I am a big fan of recycled materials. I am always searching for that unique piece that can be transformed into a statement accessory to add a beautiful touch to your look. Geometrical pieces are my favorites. "Slow fashion…buy with conscience, choose well, and make it last". It’s time to leave fast fashion behind: with one-of-a-kind designs, luxe-feeling fabrics, and the assurance you’re dollars are supporting a more responsible fashion industry, slow fashion is sure to win you over. Put simply, slow fashion belongs to the sustainable fashion sphere. It encompasses an awareness and approach to fashion that considers the processes and resources required to make clothing. It advocates for buying better-quality garments that will last longer and value fair treatment of people, animals, and the planet along the way. Looking for slow fashion? Here is Ales's list of what makes a slow fashion brand: Made from high-quality, sustainable materials like linen Garments are more timeless than a trend Often sold in smaller (local) stores rather than huge chain enterprise Locally sourced, produced and sold garments Few, specific styles per collection, which are released twice or a maximum of three times per year, or a permanent seasonless collection Often made-to-order to reduce unnecessary production Alejandra is one of our many featured makers in IFD’s Ethical Fashion Festival. Learn more about Ethical Makers and brands by following us virtually this season 🔦🛍 Our designer showcase and virtual series showcasing the amazing vendors, ambassadors, and partners helping us celebrate ethical fashion this holiday season. 🍿 Later in the month, we’ll hear directly from makers, social enterprises, and ethical fashion powerhouses through a docu-style video series. Join in the conversation. Tell your friends, turn on our IG post notifications and buckle up for a holiday ethical fashion festival; celebrating ethically made brands ☺️ To see all the happenings, join us at the #EthicalFashionFestival follow us on IG: insidefashiondesign to catch all the live streaming & on Facebook: @InsideFashionDesign
- IFD Designer Spotlight: Mingaile Simenatie; AKA Soap Stealer!
Photo by Tom Lupton IFD: First of all, what is Soap Stealer? I was born and raised in Vilnius, Lithuania and moved to the USA 6 years ago when the opportunity came in. I was sewing and creating things since I was 6-7 years old. Before that I was stealing and hiding dry soap pieces (hence my name) that my mother and aunts that sew used to make marks on the fabric. Something like tailors chalk. Actually, I started using tailors chalk only when I moved to the USA. And bought some sewing designing books and couple rulers only after moving here. Before that I was just making and learning during the process. No internet. no books, just the idea to create something new, something different. Mostly for myself and my friends as I thought that all I do is maybe just a hobby and I wouldn't be able to afford living from fashion. https://vimeo.com/368933593 IFD: How did you learn to design? I got sewing basics from my mother and couple aunts that sew and everything else I learned myself just by making things or watching how they are made by women in my family. Growing up surrounded by ladies constantly sewing or refashioning something (because it was more affordable at that time) I got to play with fabric scraps and remnants and was creating things for dolls and later for myself and friends. I wish I paid more attention when my aunt, who is professional tailor, would sew garments for clients. But I was a teenager at that time and other things were on priority list ;) https://youtu.be/v9kyMXG0GqE IFD: Tell us a bit about your design process: There is this documentary on Netflix about Franca Sozzani 'Chaos and Creation'. So I'd use this title to describe my process. It starts as an idea and then it becomes something else because I'm not good at sketching, I'm self-taught and don't have all the skills to make something I imagine and I don't make patterns... I think this "not making patterns" thing is turning against me, especially with this collection making process. By the way it is my first collection. Lots of pressure, lots of stress. And I have never been in fashion show backstage, so have no idea how things are done there. IFD: How have you turned this into an advantage for you? I love making clothes from fabric scraps and remnants (dead stock fabrics, reclaimed fabrics, second hand fabrics) not only because I grew up like this, but also because I like to use existing textiles and try to create less waste while creating something new. One of the reasons I barely make garment toiles is that I don't want to add more waste to the world that fashion industry already does. IFD: What inspires you're creations? Most of the time the idea comes with the fabric. I'm inspired by the shapes, colors, textures. Sometimes ideas come first and then I can't find right textiles to make it happen. Or I don't have money to afford them. Usually, the less you have, the more creative you get to #makeitwork and I like this part of creative process. IFD: Tell us about preparing for FashioNXT fashion show: This is my first fashion show so everything is new for me. I was always for hands-on experience even in school- when I wanted to find out what it feels like to be a new student in the class I changed schools :). So I am learning with every step here. IFD: What are your future plans? What was your plan when you moved to USA? I wasn't sure if I pass the audition for Fashionxt so I didn't have any particular plans for the possible collection. But when I found out that I'm one of the finalists there was not much time to dream about the collection and so I went with what I have first. It means first using fabrics that I already own, that were gifted, thrifted, bought for some occasion. I wanted to combine these fabrics and the idea to make a versatile garment that could be worn in couple different ways. Create more with less. I was always a believer that the actions speak louder than the words and that dreams should not be told but shown. I hope it’s the beginning of the future full of new experiences, personal and professional growth.’ Thank You Mingaile for sharing your story! To Reach Mingaile for inquiries, you may email her here: soapstealerattire@gmail.com
- Ethical Fashion Festival Featured Designer Baya Batomunkueva: Creator of Unifelt
Please meet Baya; creator of Unifelt: a wonderful story of heritage, tradition, and craft- a truly crafted garment, hand-made, one-of-a-kind, sustainable “fur”. I am so impressed with the patience, skill, and gorgeous work of Baya Batomunkueva. She is a fiber artist, based in Portland, OR, where I first met her at FashioNXT’s Emerging designer competition in 2019. I hope this story inspires you as much as it did me! Baya, you weren’t trained in design- in fact your degree is in Statistics- so did you grow up as a creative kid? I come from Buryatia, a region in Siberia. My ancestors were nomads of a Mongolian ethnic minority that wandered the Russian tundra in search of grasslands for their sheep herds. Over the centuries, my grand-grand parents learned to survive in symbiosis with nature, nurturing their animals and using their wool to build clothes and yurts. You started felting at a very young age- did you always love it and has it been a part of your life since then? I did, I started felting when I was 10 years old in Home Economics class. I fell in love with fiber instantly. I was doing many different projects, but life happens and felting was forgotten for awhile. Baya would like to thank Tom Lupton Photography, Megan Blake Hair & Make-up, Models Oksana Bell, Kayla Layer, Norma Alcazar, Peyton Myers, and on location at Shepherd’s Lane farm You work with only natural eco-friendly materials….Is it difficult to find the right qualities of wool that you want? Not at all, today you can find anything you want, thanks to internet. And I use only natural materials, sheep wool, yak, camel, rabbit, goat fiber, tencel, silk, bamboo and other plant based materials. I also use scrap materials for different projects, to utilize the waste. Felting is a ZERO WASTE craft. Your garments look like traditional fur made from animal skins- Can you explain the process of felting and how you learned to create “fur” garments? Wool fiber has a scales like human hair, when the fiber gets wet, the scales open, and under friction the scales start to entangle with each other, building very strong connection. This quality allows us to create nonwoven textile that has exceptional qualities. Wool maintains body temperature, that means keeping you warm in cold environment and cooling when it’s warm. It is soft, and strong. My fur garments are made the same way. I lay wool base first, and on top I felt raw sheep locks. They felt very well, creating real fur look, but without pelt. I call it UniFur: unique, unifying, universal fur, which is a ethical option between traditional fur, when animals are raised and killed for their fur, and faux fur made out of synthetic fiber that is not biodegradable, it breaks to microplastic that polutes the environment. Photo by Tearsheetpdx “This one took me a couple of weeks to make since I didn’t have any inspiration to finish it. I created a raw form, and the shapeless piece of felt was lying around for quite a while. I didn’t yet know what it wanted to be. Yes, it sounds weird, but it is not me who decides what it will turn out to be. The hat gives me directions on how to shape it, and I follow them. Sometimes, when I struggle with the idea, I talk to it, and it answers in form of lines and curves.” Baya How long does it take typically to create one of your pieces? Depends on complicity, from 2 days to couple of weeks. We work with many designers and design students, could you share how you go about determining each design? I don’t do sketches, I just have a rough idea, than small scale proof of concept, and if everything looks ok, I do final piece. And even then, I can change everything, wool is amazing material, it has memory, but it is also very forgiving. “When I learned about handmade fur, it blew my mind. Making fur out of wool roving and sheep locks seemed impossible to me. I tried and failed, then tried again and failed again. My fifth attempt was more or less success. Now I feel more confidence around the raw fiber. I can make shape and color I want, I can create a work that is beautiful, sustainable and more importantly, the killing of an animal is not involved. So happy and grateful to be able to make it and share with the world.” How long have you been in biz and when did you expand to apparel? I created Unifelt, LLC in 2018. At the beginning I was doing hats mostly, but apparel was my goal. I wanted to start with smaller pieces, to try first. I sold many pieces, people loved what I was doing, then I realized I can do something bigger, thats when I decided to move to apparel. So will you be adding apparel to the website? Absolutely, just need to find time, I am a one-person theatre. What is the most challenging part of creating your designs? The most challenging thing is to find an inspiration, once I found it, everything goes faster. What is your favorite part of designing? The last part, when it is almost done. When I can see the final product. Backstage at Portlands 2019 FashioNXT- Emerging Designer Competition. You competed in FashioNXT’s UPnxt design competition- What was that experience like? This is the best platform for emerging designers. I would recommend everyone to apply for the next year. My experience was amazing, they have a team that helps you on each step, just don’t be afraid to ask many questions. Looks from FashioNXT 2019: Bayas first ever runway show Photos from Unifelt Bayarma Batomunkueva Instagram Merino Wool “Sweet wool… It is not only knitting and weaving. So many people do not have any idea how incredible this fiber is. You can create literally everything: clothes, shoes, toys, accessories, even houses and furniture. And felting makes it all possible!” Baya Was FashioNXT the first apparel collection you have shown? Yes, first ever. And it was my first fashion show as well. What tips/advice would you give to any younger/ other aspiring designers who are just starting out? Please make an impact by creating ethical fashion, do not use synthetic textiles, and learn where the fiber comes from. We have way too many clothes thanks to fast fashion. We need to change it. If someone wants to learn to felt…any advice on where to go our how to learn? Pre-Covid, I give classes in my studio, and I will happy to have more students, to share my knowledge about fiber and its magical qualities. Future goals and dreams? I have a dream, that one-day felting will be as well recognized as woven textile, and it will be taught in schools and art institutes. If folks want to reach out to you to learn more, how can they contact you? Please write me a message on my Instagram @unifelt, or send me an email at baya@unifelt.com Any last words of Wisdom? When I learned about handmade fur, it blew my mind. Making fur out of wool roving and sheep locks seemed impossible to me. I tried and failed, then tried again and failed again. My fifth attempt was more or less successful. Now I feel more confident around the raw fiber. I can make the shape and color I want, I can create a work that is beautiful, and sustainable, and more importantly, the killing of an animal is not involved. So happy and grateful to be able to make it and share it with the world. ” If you have a dream, pursue it! All worthwhile endeavors take patience and practice”. Baya Thank you Baya for sharing your amazing journey and your love of Fiber- you are an inspiration!












